As ACU teams began their seasons, the Athletic Department officially announced new ticket pricing and packages for the 2011-2012 school year. While students and faculty members still get in free of charge with a university ID, season ticket packages have been restructured.
Ticket packages are now split up by season, creating separate Fall and Winter/Spring sports passes for Wildcat fans.
Jared Mosley, ACU’s Director of Athletics at ACU, said he believes that these changes will improve the athletic program overall.
“The more our programs continue to be built up, the more demands we strive to meet,” Mosley said. “Dividing up the passes helps us to maintain the demands of our fans.”
Wildcat athletics continue to grow in popularity each year, and Mosley said that is good for the university.
“Demand grows revenue, and that’s important because it allows us to put on quality events for all of our fans,” he said.
A Fall Sports Pass allows admission to all home football and volleyball games, and the Winter/Spring Sports Pass is good for any home basketball, baseball or softball game. Pricing for each season pass is the same, $49 for a single user, and $150 for a group of four.
Also available to fans is a special football package priced at $19 that includes admittance to the opening home game, Homecoming, and the Lone Star Conference game against Incarnate Word.
The ACU Athletics Office also offers a five-game football season ticket package at $39.
“We strive to maintain our games as something that many people can enjoy,” Mosley said. “These slight changes administer affordable entertainment, and that’s what we want for our dedicated fans.”
John Houser, the assistant athletic director for athletic operations, played an extensive role in making sure the games this season are enjoyable for everyone, Mosley said. Houser hopes to promote games and ticket sales by livening up game events, striving for an inviting atmosphere, and creating more ways for local businesses to support ACU’s program.
“My goal is when a visitor comes into town, they will see ACU as the only college in town,” Houser said. “If someone is spending a weekend in Abilene and wondering what there is there to do, our advertising footprint is going to be so strong that they’re going to see ACU and that’s it. That equals a success for us.”