Optimist
  • News
  • Sports
  • Opinion
    • Columns
    • Editorials
    • Letters to the Editor
  • Features
    • Book Review
  • Multimedia
    • Photo Galleries
    • Videos
  • Police Log
  • Print Edition
  • Projects
  • Classifieds
  • About
    • Advertise
    • Policies
    • Staff Contacts
    • Jobs
You are here: Home / Opinion / Editorials / Consumers’ business does not equal support

Consumers’ business does not equal support

February 3, 2012 by Optimist Editorial Board

Buying a product for a company doesn’t necessarily mean support for its goals.

Once money leaves a customer’s hands and he receives the product he paid for, it belongs to the leaders of the company to do with as they want.

Many people choose not to buy a product or service if they know the company supports a cause they don’t agree with. By doing this they are restricting their options as a consumer based on unrelated concerns.

It is not the customer’s responsibility or privilege to police what the company does with its profits.

For example, Girl Scouts saw a boycott of their cookies this year when it was discovered that the organization allowed a transgendered child – a boy living as a girl – to join a troop in Colorado.

This summer, many people withdrew their business from Toms Shoes because Blake Mycoskie spoke at an event sponsored by Focus on the Family, a socially conservative non-profit.

But is it true that your support is tied to your money? No.

The customer got her money’s worth the moment she decided the product would satisfy her needs.

Customers who think they have a say in the business practices of a company because they do business there are trying to insert themselves too far into the practices of the company. The company’s obligation to the customer’s wishes end with the product.

The price of a box of cookies or pair of shoes does include control over the moral decision-making or political leanings of the company.

And this is only considering the what knowledge we do have about the company members involved. Just imagine what goes on and doesn’t end up common knowledge to the public. It is unreasonable to even expect a customer to keep up with all the charities, political candidates and social movements a company supports.

If a customer thinks their support accompanies their money and feels it is necessary to only buy products when they support the company’s ideals, they would need to keep up with all the goings on of every company they buy things from. This would mean food, clothes and the tons of little things they buy every day.

It is unreasonable to expect people to investigate, become informed and act on that information. They would end up without any clothing, possessions or music if they were somehow able to keep up with all the information.

Customers can’t judge the worth of a company by the charities it supports, and a company shouldn’t find it necessary to please its customers through the causes it supports. The only thing a company owes its customers is a quality product.

Filed Under: Editorials

Other Opinion:

  • Skipping class is a drug

  • Athletics have a lack of traditions leading to low engagement from students

  • Directionless but encouraged: My experience on The College Tour’s film set

About Optimist Editorial Board

You are here: Home / Opinion / Editorials / Consumers’ business does not equal support

Other Opinion:

  • Skipping class is a drug

  • Athletics have a lack of traditions leading to low engagement from students

  • Directionless but encouraged: My experience on The College Tour’s film set

Follow us online

  • Facebook
  • Instagram
  • Twitter
  • YouTube

Optimist on Twitter

acuoptimist The Optimist @acuoptimist ·
16 Feb

Black Student Union, the Office of Multicultural Affairs and the Office of Diversity, Equity and Inclusion have joined together to plan events that educate others and provide celebrations during Black History Month. Read more:
https://acuoptimist.com/2023/02/black-history-month-events-educate-celebrate-acu-community/

Reply on Twitter 1626340622872285184 Retweet on Twitter 1626340622872285184 Like on Twitter 1626340622872285184 2 Twitter 1626340622872285184
acuoptimist The Optimist @acuoptimist ·
11 Feb

BREAKING: Robert D. “Bob” Hunter, vice president emeritus, passed away Saturday. Hunter served as a representative of the 71st district of Texas and worked part time with ACU until 2013.

Reply on Twitter 1624540404690436097 Retweet on Twitter 1624540404690436097 4 Like on Twitter 1624540404690436097 23 Twitter 1624540404690436097

Optimist on Facebook

The Optimist

2 days ago

The Optimist
nvm BREAKING NEWS: Dr. Charles Wadlington, associate professor of psychology, was arrested Wednesday on allegations of sexual abuse of a child. Read more: ... See MoreSee Less

Professor arrested on allegations of sexual abuse of a child - Optimist

acuoptimist.com

Dr. Charles Wadlington, associate professor of psychology, was arrested Wednesday on allegations of sexual abuse of a child. Wadlington has been charged with continuous sexual abuse of a child, appare...
View on Facebook
· Share

Share on Facebook Share on Twitter Share on Linked In Share by Email

The Optimist

3 days ago

The Optimist
FilmFest, a student short film festival designed to give students who are interested in film production access to a creative outlet, will host its 19th annual FilmFest Gala April 14 at the Paramount Theatre. Read more: ... See MoreSee Less

FilmFest prepares to take the big screen - Optimist

acuoptimist.com

FilmFest, a student short film festival designed to give students who are interested in film production access to a creative outlet, will host it’s 19th annual FilmFest Gala April 14 at the Paramoun...
View on Facebook
· Share

Share on Facebook Share on Twitter Share on Linked In Share by Email

Videos

Optimist Newscast Feb. 22, 2023

Our top stories this week include the passing of Dr. Bob Hunter, a new endowment ... [Read More…]

  • Optimist Newscast Feb. 8, 2023
  • Optimist Newscast Feb. 1, 2023
  • Optimist Newscast Jan. 25, 2023

Latest Photos

  • Home
  • Podcasts

© 2023 ACU Optimist · All Rights Reserved