AbiThrift, an online student-owned and operated thrift store, has launched its website.
AbiThrift has launched its official website on Saturday, online at abithrift.com, with free shipping to Abilene. The founders will also have occasional pop-up shops in the future, with dates to be announced.
Elyse Goodnight, founder and CEO of AbiThrift and junior child and family services major from Abilene, and marketing manager Jacob Chapman, senior management major from Andrews, wanted to fulfill Goodnight’s dream going forward. A business started solely based on a dream led to a partnership with the Founder’s Club in the College of Business Administration. Carrying 800 pieces of inventory, they are prepared to take on the challenge of balancing student and business life.
“I think the hunt is addicting,” Goodnight said. “I wanted to give everyone else a chance to do that without driving across town, maybe find nothing, and sifting for nothing.”
Goodnight said she sees a bright future for AbiThrift. Goodnight said the accessibility of AbiThrift online allows them to run it anywhere. For now, she said she believes they’ve found their niche in Abilene. Chapman said that with bargain deals online and college students buying on a budget, they are in a market for success.
“It can’t feel just like we’re selling clothes out of our garage,” Chapman said. “We wanted to really make sure it feels like a real business. We are making it real, putting a lot of passion into it instead of just letting it be.”
Viewers can also subscribe to their website for updates on new products and events. All pop-up dates will be posted on the website with an events tab, and will also be announced on their Instagram page, @abithrift.
“We’re just two kids trying to sell clothes,” Chapman said. “We want to give people that experience of finding something that is theirs and allowing them to express themselves in that way.”